Outdoor digital signage will never be the same again with the introduction of through glass touch screen, this technology is now been proven and is ready to roll – could this be the next big thing?
Well when it comes to be innovative, the company who can offer the most innovative solution is normally the company who gets the order, so the digital signage is no different.
Well let us look at the drawbacks and the advantages, firstly the drawbacks.
- In the early days this technology will be expensive (although cost effective) compared to other alternatives, as like all newly developed technology as soon as it ages the price starts to drop, remember the price of the LCD televisions when they first came out? There were over $2,000, now you can pick one up for around $600 in a matter of 2 years.
- There will only be a select few companies who will offer this solution, so it may mean you working with companies that are not in your actual country.
- The deployment time will be measured in weeks rather than days or even hours.
Advantages.
These for sure will be measured in results, as the touch screen will be able to see exactly where people have looked and if it is integrated with a webcam you can actually validate the demographics, to see exactly who and when people use it.
- Through glass touch screen will grow pretty quickly, but its main appeal will be with high profile businesses.
- Expect to see this technology turning up where large numbers of people are present.
- Businesses who use this will certainly have a higher perceived value tot heir customers than any of their competitors who do not offer this technology.
But this is not the end of the story, outdoor digital signage will always be popular and as time goes by new technologies will be used.
There is one area where this will never take over and that is where the area is hostile, open to potential vandalism; this is where an LCD Enclosure comes in, providing protection from the weather and vandalism.
LCD Enclosure Global have many years experience manufacturing solutions that are off the shelf as well as custom solutions, this is why their outdoor digital signage enclosures are used throughout the world by the top tier of digital signage integrators. Their LCD Enclosure offers both vandal and weatherproof protection to NEMA 4X and IP65.
LCD Enclosure Global – anything else is a compromise.
Contact for more details on our digital signage solutions on 888-460-3573 (toll free).