Taxi Top Digital Advertising – A New Vertical Market

By | February 15, 2010

With dynamic advertising rocking the world, near and innovative avenues are always looked at, now is taxi top digital signs the next vertical market?

With dynamic advertising located at every turn, you have to wonder where next? We see these bright, awe inspiring displays at transportation hubs, at the gas pump even at the doctors, now one market that isn’t targeted that has a large target audience is the taxi cab.

Ok, here is a scenario, you fly in Orlando on business and look for a taxi cab to take you from the airport to your meeting, when you get to your meeting you find that some important documents or even worse still a product you where going to demonstrate hasn’t arrived so you reschedule for the following day. Now you need some where to stay, so you exit the meeting and as you are stood on the sidewalk a cab passes with a taxi cab digital sign on its roof advertising the Hyatt hotel chain and some special offers, so you note down the text code or reservation number displayed and call them, reserving your room at one of the most luxurious hotels at a very affordable price.

Another scenario is you are taking a client to lunch in a strange city, on exiting the building to the street your client is indecisive on where to eat, then he sees a digital advertisement on the roof of a taxi cab, you stop the cab and ring the company on the ad and ask the driver to take you there.

These are only two scenarios of taxi top digital advertising, but now imagine it was you ads on these double sided taxi roof signs how much attention your brand will get.

LCD Enclosure Global are the world renowned manufacturer of digital signage enclosures that are used in fuel pump advertising, outdoor digital signage and now they have launched a Taxi Top Digital Advertising for a complete turnkey solution.

LCD Enclosure Global – anything else is a compromise.
“Manufactured in the UK – Supported in the USA & Australia”.