Self–Service Kiosks Increase Casino’s Bottom Line

By | December 1, 2009

We all know customers have immediate demands, now you can offer a self-service solution for every application, so that your customers are happy and keep coming back for more.

Take for instance a casino, with it’s over crowding around the cashiers and with large customer queue lines, the ideal solution is a self-serve kiosk as this also increases the bottom line and does not need staff to operate it, staff can be deployed to other duties.

These could be introduced as the front end of a restaurant; these can be used to move customers through the food queue quicker, whilst cashiers are used in other areas of the business.

Due to their ease of use and increased user satisfaction self-service kiosks are becoming more popular as they allow businesses and customers to maximise their time by ordering and paying immediately at the kiosk once the customer has made their selection.

This type of kiosk are normally located indoors with touch screens for user input, the software needs to be flexible so that it can accept card, coupon and cash payments and with the staff being deployed in other areas, they have now dual rolls so the employer maximises their staff.

One Detroit casino in particular has increased sales in it’s deli restaurant by 28% with the introduction of self-serve kiosks.

Self-service kiosks are here to stay, buy how we integrate them into our digital signage has to be planned otherwise the deployment could possibly fail and the last thing we want is a failed project.

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