Restaurant digital signage.

QSR’s or Quick Serve Restaurant digital signage is being used my many establishments due to the cost effective nature and fast return on investment of the restaurant digital signage.

What is restaurant digital signage?

We will have all seen it and used it at some point, when you go into a quick serve or fast food restaurant, you will notice the boards above the checkouts with the menu items displayed on them, now many restaurants are using some form of digital signage to encourage customers into their establishment and then return sometime in the future.

Restaurant digital signage used a variety of hardware solutions, but in essence the menu for the restaurant is displayed on a HD LCD display, this gives the customer a clear indication of the pizza, or burger before they get it, the display will have a clear image of the item with a brief description along with the calories within the item and of course the price.

Types of restaurant digital signage.

The first one to think of is the digital menu board, this has a built in media player into the rear of the screen and the content is stored on an internal memory card, content updates are done by swapping out the memory card for one with fresh content, or by inserting a Flash drive into the USB port on the media player and then following the on-screen prompts to load the new content. Once completed the screen informs the operator to remove the Flash drive and the screen reboots with the new content.

The second version is a networked digital menu board, this is almost identical to the above unit, with one major exception and that is the content can be updated from any where providing internet access is available, this can either be wireless or hard wired.

The third option is to have an outdoor digital menu board and these are normally in the form of a protective enclosure with the hardware inside in a temperature controlled environment, these are perfect for “drive through” applications.

Both the network digital menu board and the outdoor digital menu board enclosure is controlled remotely, making them more appealing to chains of QSR’s rather than individual outlets.

All these restaurant digital signage solutions work and work well in informing customers of the regular menu and updating them on daily specials that are using local produce, this makes the meal more cost effective whilst boosting profits for the QSR.

We offer a wide range of digital posters as well as a wide range of restaurant digital signage solutions.

Cost effective digital signage solutions for all.

Today, marketing strategies used by many companies can be impressive due to the cost effective digital signage solutions that stops people in their tracks. This is a common marketing strategy but, the technology used for this is advanced and provides some amazing results.

Uses of cost effective digital signage solutions.

Typical cost effective digital signage solutions

Use of cost effective digital signage solutions is effective for all companies that decide to deploy them, for instance a digital poster can be used in a beauty salon to advertise deals and products, where as an interactive digital menu board are used in Quick Serve Restaurants, when using this type of hardware you have not to limit your imagination, so they can be installed in shopping malls, railway stations, airports, currency exchange centers and even in factories to provide on site training.  This is the reason why cost effective digital signage solutions have proven themselves to be a valuable and profitable tool for all kinds of companies such as insurance brokers, financial institutes and product manufacturers to name a few.  These cost effective digital signage solutions include digital posters, and many other digital interactive devices that simplifies marketing and creates tempting adverts in the minds of  the consumer.

Increase profits using cost effective digital signage solutions.

There are hundreds and thousands of companies that are looking forward to using cost effective digital signage solutions as they are cost effective and effective in terms of raising sales and at the same time increasing brand awareness. There is no doubt that the sales of a company would increase from 20 to 30 percent with the help of these digital advertising solutions. There are many types of signage solutions that play advertising media and encourages people to purchase the products it displays. Among such adverting solutions, floor standing advertising kiosk is an exceptional digital advertising solution that allows people to watch the media by interacting with a simple touch. Companies that are forward thinking use cost effective digital signage solutions and they can boost their income by selling ad spots to other businesses, but they would have to have an official agreement from the mall management.

Develop a business with cost effective digital signage solutions.

There is no doubt that most businesses would develop by the usage of cost effective digital signage solutions as they create interest in the brand and the products. Some of the floor standing advertising kiosk is so effective that they allow people to browse the specifications of several products that are displayed on the screens. The reason for this is because of they are integrated with touch screen technology that help individuals to gather more information about the product, brand or service. Hence, cost effective digital signage solutions are going to create sensations by broadcasting the advertising media in an innovative way that can change the fortunes for every company. Therefore, companies must step forward to take up cost effective digital signage solutions to benefit their company and grow their business.

We manufacture a range of digital signage enclosures, that are used for cost effective digital signage solutions.

Proximity marketing  and digital signage.

Today, people can observe lots of changes in the field of marketing as a result of proximity marketing, which is considered to be an innovative way of marketing that requires very little investment. This is very effective for companies to promote their business as proximity marketing distributes the advertising content to the Bluetooth device of individuals who are willing to receive them. It is also said to be a Bluetooth marketing solution that passes the message or advertising content on to the cell phone recipients from the companies server. This form of mobile phone marketing is implemented in some countries that are technologically advanced. In fact, this proves to be a cost effective cell phone marketing solution that brings a high ROI for the company.

Benefits of proximity marketing:

proximity marketing hardware

There are unlimited benefits when using proximity marketing, which brought a revolution in the world of advertising and marketing. This Bluetooth advertising is useful for distribution advertisements to the mobile phones of people who are in a certain area. Installing the system of proximity marketing in public places will provide more benefits as it will cover many individuals with a Bluetooth device. This is a matter of very little investment for the hardware that sends messages out when it detects a Bluetooth signal that has been enabled, this is perfect for QSR’s that can advertise to passers by. This is the reason why proximity marketing is evolving to be a favorite marketing tool for every business organization as it not just improving the scope of marketing but also improving the image of the company with lower investment costs.

Increase profits through proximity marketing:

It is a fact that the profits of a company can be improved with the help of proximity marketing as it do not require huge marketing cost instead it just needs the hardware installing and configuring and the solution is ready to work. With this, a company will be marketing their message to thousands of potential people at a time that contributes to the improvement of sales for the company. Proximity marketing shows the variation compared to the traditional way of marketing. In fact, it is the cheapest way of marketing that companies could ever imagine. Proximity marketing is certainly going to create sensation in the field of marketing because of its cost effectiveness and scope of marketing. There is no doubt that the market share for any company using it will be increased with proximity marketing as it is advanced and reaches out to thousands of people every day.

We manufacture a wide range of outdoor LCD enclosure solutions that are used with proximity marketing hardware.

Digital signage for emergency messaging.

Using digital signage for emergency messaging is the most efficient use of the technology for keeping the public up to speed and safe in a crisis.

Digital Signage For Emergency Messaging – how it works.

Digital signage looks as the ideal solution for keeping the public informed during a crisis, using large screens in high foot fall areas enables the messages to be very detailed and very graphic, providing the relevant warnings to the affected areas.
Some displays are used outdoors and here these need protective LCD enclosures to protect the internal hardware from the weather.

Zoning is essential, for example if there is an introducer in wing A of the university, the messages in wings B and C would be to evacuate, where as the message in wing A would inform staff and pupils to secure doors and stay safe. This eliminates running into the troubled wing.

Natural disasters and digital signage for emergency messaging.

Time is critical to react to a digital sign that informs the public of a coming natural disaster such as a tornado, here the public has roughly 14 minutes to get to shelter. So the ideal solution is to have a library of messages, so they can immediately be uploaded to the digital signage network.

So what is a typical solution using digital signage for emergency messaging.

For indoor applications in colleges and universities, the screen is needed with some type of protection, this is where the LCD cover comes in as it offers the same frontal and side impact protection as the LCD enclosure but it has been designed for indoor use. The screen is then connected to a network media player or a network enabled digital poster is used in an LCD cover.

Outdoor emergency messaging solutions.

Source of digital signage for emergency messaging http://www.wusa9.com

Here the hardware has to be protected with a weatherproof LCD enclosure, these LCD enclosures provide all the protection from the elements as well as protecting the hardware.

Digital signage is being used for emergency messaging due to the flexibility of the hardware and the ease of updating content, linking the hardware to a network is essential so that everyone in corridors and class rooms are informed immediately. It could be said that digital signage for emergency messaging could contribute to saving lives in an emergency.

We manufacture a range of weatherproof LCD enclosures that are used to protect digital signage for emergency messaging.

Digital media advertising – what next?

Digital media advertising is one of the most popular methods of advertisement that has been found in the recent years. It has shown a steady growth and in the last few years it has helped in promoting many a small concerns who otherwise would have struggled to keep their existence in such a competitive market with large multinational companies operating.

Current trends in digital media advertising.

digital media advertising in QSR's

When a new company first comes to the market it finds it hard to get going. It has to create a brand image and goodwill. But how will it do so? They have to show their image by the quality of the products they manufacture. And how will the customers know that their products are of superior quality? As they need to follow an advertisement campaign with so many types of advertisement methods emerging in the world, a new company always tries and chooses the best one that is available and also something which has been successfully implemented by other companies in the past, hence the importance of digital media advertising.
Slowly but surely, the hoarding ads are becoming obsolete and even though they are prevalent in many of the third world countries, it is not as cost effective one as the digital media signage is. As a result many companies find it hard to accept the fact that their product can be forwarded to the customers by hoardings. Instead they are placing LCD enclosures at prominent places of the city by which they are attracting new customers who would like to buy their products – it is only a small part of the big picture though.
With the growth of networking concept, it is more useful and cost effective way of marketing by online advertisement on different popular websites. The popular websites fetch a lot of viewers and if you can motivate a small percentage to buy your product you will be earning lots of profits. But one thing should be remembered is that the potential customers and the viewers of your ad over the online network hates to see irrelevant ads popping out and they will be totally uninterested to purchase your product. Digital media marketing is also an art and with growing demand for networking on the go with new smartphones and 3G connection been launched it will be profitable for you to select the right media for the right advertisement – This can only benefit you in the future as well.

We can be contacted on 888-460-3573 to discuss our range of LCD enclosures that protect digital media advertising hardware.

Digital advertising signs – New Trend?

One of the popular methods of advertisements in the present world is the one using digital advertising signs where a dynamic form of advertisement is displayed. These digital advertisements are nowadays one of the most happening media of advertisements with many big companies installing them. Its popularity has simply derived from the fact it is very much effective than most of the other forms of advertisements. The advantage of being more cost effective is an important and positive side of these advertisements which have favored their growth and development. There are many other clear advantages of the digital advertising signs that have given it an edge over any other medium.

Digital advertising signs solutions.

digital advertising signs in all sizes...

Outdoor advertisements form a major part of the world of advertisements. The roadside billboards, the restaurant menu boards, etc are all nowadays displayed using the digital advertising signs. People are more attracted towards them because of colorfulness and their ability to surprise people with their interesting videos or sounds. However as it forms a part of outdoor advertisements mostly protecting digital signage is a very important aspect. Extreme weather or temperature conditions, dust and pollutants can be harmful to the LCD’s or other digital signs. Hence proper protection against these hazards is an area that must be looked after by any advertiser or agency.
The digital advertising sign enclosures are very much beneficial in protecting outdoor digital signage. There are various brands and big companies that produce some top quality enclosures that can provide protection to the devices against any kind of challenging environment. They are mostly light and have the required durability. In spite of their lightness they are basically made up of extremely hard substances which allow no harm to be inflicted on the machines.

Safeguarding digital advertising signs.

Being outside rain and dust can easily cause damage to LCD’s or LED’s. Moreover they are put up at some of the most crowded public places where damages can occur at any time. Parking lots, stadiums, etc can have many pollutants that may be harmful to them. Hence the digital enclosures are both water proof and dust resistant. The enclosures are also built in order to deal with severe changes in temperatures or the extreme hot or cold situations.
Digital signage protection outdoors also includes the protection from theft. Keeping this in mind there are enclosures that have lockable systems and provide full protection. Being controlled by the computer any system or electronic must also be avoided using the most efficient people in the business. Hence proper measures must always be taken to protect the digital advertising signs for a successful advertisement venture.

LCD Enclosure Global Limited make a range of protective LCD enclosures as well as offering digital advertising signs solutions.

LCD advertising displays.

LCD advertising displays are increasing in demand due to the ease of use and simplicity of configuring them, resulting in professional high impact digital signage campaigns, anyone can achieve.

Setting up LCD advertising displays.

LCD advertising displays for affordable signage

When people see these LCD advertising displays they become intimidated with the technology, but believe me there is a simple way to set anyone of them up and will endeavor to bring to you the easiest possible way that you can create professional looking advertising campaigns using LCD advertising displays.

3 steps to LCD advertising displays success.

1) Unpack the product and make sure all the components are present according to the packing list. Then find the remote control and the manual, select a flat, secure area to locate the LCD advertising displays so they are in the locations you intended, then power the unit up. Now press the power on button on the remote control and you will see the main menu picture.

2) Content for the LCD advertising displays.

When adding content to a blank memory card, the simplest way is as follows: Once the media is ready and completed on a computer, this can be imported onto the memory card, either CF or SD cards are used as they are more reliable, then insert the memory card into the player.

3) Create a play list.

Here you now have 2 choices, the first is create a new play list, or load existing play list. Now if you create a new play list you can schedule when the ads will display. For example you may have a restaurant and want to market breakfast items early morning, with lunch items marketed before mid day.

You can add images and MP3 music, however the images must be added first. If you intend on using mainly video a CF is the industry preference. Insert the memory card and the ads are then scrolled through.

How is the content updated on the LCD advertising displays?

Using the content creator editor in the media player, create the content and then save it to a USB drive, insert the drive into the media player and using the menu on screen, over right the old content.

LCD Enclosure Global Limited manufacture a wide range of digital signage enclosures as well as supplying LCD advertising displays.

Digital display advertising solutions.

Awareness with the help of digital display advertising has gained tremendous popularity simply because of its effectiveness and the way it has helped in capturing the market for the big businesses. Digital display advertising actually has an edge over the static media advertising in many ways. It can be regarded as cost effective and has the ability to hold more information at times. The displays are more attractive and colorful and interesting videos and sounds can be added to them.

Options for digital display advertising.

Dual digital display advertising solution.

Digital advertising uses the digital signs which include LED as well as LCD. They also come in at low prices and the quality of the pictures increases notably in them. All these outstanding advantages make digital display advertising a great success when it comes to outdoor advertising.

Indeed very few media formats has caused a greater impact on the marketing industry than the digital display advertising. The big businesses have started to feel the need for the digital signage totem in order to promote their businesses of any kind in view of the enormous advantages that they can provide. The digital and dynamic advertisements have a longer lasting impact on the people and the remarkably attractive nature of the advertisements can attract more customers than any other form of advertisement done by any medium. Hence we see the static roadside billboards being replaced by the dynamic LCD ones. The electronic billboards have also made their way at places like restaurants, parking places and feature at sports venues too.

Digital display advertising is simple and affordable.

The outdoor digital signage totem has basically created a huge stir in the advertisement market. There are many who are opting for them because they are both affordable and effective at the same time. However they are put up at some of the most crowded public places and at locations where there can easily be any damage caused to the LCD or the LED display. Hence in order to prevent these damages caused to them an outdoor TV enclosure is used which can be of many types. The LCD’s can be placed at places like the parking lots or the roadsides where there can be too much dust and pollutants which can cause real damage. The LCD enclosure can be water resistant and dust proof. They must be light and durable and must also look stylish so that the advertisement can look even better.

The dynamic digital advertisements are a great solution of outdoor advertisements. They possess a number of merits and are not really expensive and these make them stand out.

LCD Enclosure Global Limited produce a range of digital display enclosures that are used to protect digital display advertising hardware.

Digital Advertising Frames – The Advertising Solution.

Digital advertising has been the most popular option when it comes to marketing and without the application of proper digital advertising frames, no such advertisement can ever be successful.

Roles of digital advertising frames.

Do digital advertisement frames play a major role in the success or failure of any advertisement? The advertising frames are found for different varieties of objects at different sizes. There are also different brands operating in the market that can provide you with such frames. These digital advertising frames are not too costly either. So you will not have any problems sourcing these frames and also controlling the cost as much as possible. The recent trends in digital advertising are really positive and hence in the next few years we will be seeing the emergence of innovative products through digital media. Not only the technology that is being implemented has been more advanced than in the past they are also cost effective as mentioned earlier. So with the growth of digital advertising all over the world the demand for the digital advertising frames is bound to increase.

Digital poster =digital advertising frames.

We have all heard about digital posters. But the digital advertising frames containing these posters should be of superior quality as well. Here comes the main question, which is more important- the advertising frame or the advertising content? The answer is that both are important when viewed from different angles because both of them affect the sales of the product. But it is true that if attractive advertising frames are not used it curbs the interest of the potential customers and other people who are viewing those advertisement. People like to see interesting objects through advertisement and if there is a lack of it they may very well reject it. so whatever the solution is- be it a floor standing digital poster or digital signage totem equal importance must be given on the content and the frames in which those posters will be enclosed. If one can position a good digital advertising signage with an attractive digital frame one can obviously gain some competitive advantage over others for sure.
Once you find that the advertising frames are affordable for you , then you can deploy them because they are very cost effective and in the long run they will benefit the concern from multiple aspects. So choose a good company and purchase or hire the best advertising frames available in the market for promoting your product.

LCD Enclosure Global Limited manufacture a range of digital signage enclosures as well as supplying a wide range of digital advertising frames.

Protecting a Plasma Television with a Non-Loop Enclosure

Safety is paramount for mental health facilities and an obvious one is protecting a plasma television with a non-loop enclosure. There are many health and safety issues associated with clients in such a facility, as some people are at risk of self harming and so to protect against this, LCD Enclosure Global Ltd has developed an enclosure with exacting requirements. The sloping sides are an evidently different to a standard enclosure, which ensures no cables/rope/wire or similar material can be wrapped around the back or sides of the steel, powder coated security box, therefore preventing a person from creating a noose or ligature, with which to hang them self. This is a very sad situation to consider, however protecting a plasma television with a non-loop enclosure ensures everyone is safe from harm.

Also, the plasma television is a danger in itself, as the screen can be broken and the shards of glass used to sever an artery. There are many accessible wires which can additionally be used for self-harm, or in fact as a weapon against another person. As much as the medical and care staff are trained in the concern of their patients, it is best avoiding such a situation. By protecting a plasma television with a non-loop enclosure ensures the needs of the interns are met by providing entertainment, information and a link to the outside world, where many of them, due to the nature of their incarceration, are restricted from.

Protecting a Plasma Television with a Non-Loop Enclosure.

Protecting a plasma television with a non-loop enclosure makes economic sense, as the cost of several plasma or LCD television sets can be significant to a budget and although there is the additional cost of the enclosure, this is a one off purchase, in opposition to the prospect of replacing numerous screens. So from the health and safety aspect and duty of care to vulnerable patients, the investment into protecting a plasma television with a non-loop enclosure ensure, is a cost effective and rational one.

LCD Enclosure Global Limited produce a range of LCD enclosures as well as making units for protecting a plasma television with a non-loop enclosure.