Networkable digital poster

A networkable digital poster is far more flexible than a regular LCD ad player, the restrictions with an LCD advertisement player, let us look at the main advantages of networkable digital posters.

Screen Size.

Size matters, now these net-workable LCD ad players are available in sizes from 42” to 65”, these commercial grade screens are perfect for 50,000 hours of use. Networkable digital posters are available in much larger size screens, providing high definition images and video with much more affect.

Networkable digital poster.

Updating content.

This is simple as the networkable digital poster is equipped with a network connection that can be connected to either a wired network or to a wireless network. These units are easier to deploy and now easier to update. Content is now streamed through the network connection and stored on the internal hard drive, that is solid state so there are no moving parts to wear out.

Storage on a Hard Drive.

Build into the screen is a hard drive that has a capacity of 160GB and some even have 250GB, so all the ads are stored there and run from here, allowing numerous formats to be run consecutively.

Having a hard drive rather than a memory card player is much more effective, as more ads can be stored or even longer high impact ads with much better content be played. Limitations with a memory card ad player is the amount of content that can be stored on the 2GB card. The hard drive allows the content creators to produce attention grabbing content that engages with prospects, re-enforcing the brand.

These networkable digital posters are available as floorstanding LCD players as well as wall mounted digital posters.

The only consideration is how you want your clients and prospects to view your dynamic advertising solution, costs are very similar with the same deployment investment too, now you can get far better ads and response from your customers for the same money.

LCD Enclosure Global Ltd provide a range of LCD enclosures that are used throughout the world to protect digital signage hardware as well as supplying a wide range of networkable digital poster.

Digital poster for affordable advertising.

A digital poster is one of the main advances in digital advertising, however they can be used for far more than digital signage.

You may well ask yourself what other reasons could a digital poster be used for?

These unique products can provide information on current products, colours the products are available in, what options there are and if there is a lead time for the product.

Not only providing customers with product information, they can also be used for informing customers of future events, such as in a theatre, informing visitors of what shows are coming up and when, so they can re-book whilst at the theatre.

Some even incorporate proximity marketing to their solutions and send a text message to anyone walking past that has their Blue tooth enabled on their mobile phone.

Another use could be to welcome visitors to a company, or even providing information on the building, such as what level is the accounts department on or where is the human resources office (making sure that you are not late for your job interview.)

This proves that a digital poster is not just for digital signage, nor are they limited to the being mounted on the wall, some units can be mounted in stands such as the unit below.

Or for a some location a unit that has storage for printed brochures (such as in banks, theares and tourist information departments), highlighting the attractions or products that are available at the location that is hosting the floor standing LCD display, these units are available in size from 10” up to 40” and provide an engaging solution if integrated with a touch screen panel, obviously the larger the screen the better the experience for the consumer.

LCD Enclosure Global provide numerous products as well as their protective LCD enclosures to a wide range of digital poster.

20% of all US colleges already deployed digital signage projects throughout their campuses which only comes to prove the system’s usefulness in this environment. Experts claim that universities should improve their digital communication with the students who admit preferring digital media channels over non-digital sources of information (according to the Platt Retail Institute cited by ecampusnews.com).

After reading a few articles on the topic we’ve compiled the benefits of digital signage and the needs it addresses in the short list below.

1. All education institutions address a large audience, having to send the same message at exactly the same time to various locations across their campuses. With centrally controlled displays and a user friendly software campus information flow becomes easier, faster and more affordable. And until the publication is printed or the emails/texts read a dynamic screen would more instantly grab attention and get the message across.

2. Budget- control is a big challenge in today’s scheme of things. Digital signage companies producing both software and hardware have devised flexible solutions to suit various budgets. The ease of managing and installing modern digital signage systems allow educational institutions to focus on what really matters to them: education.

3. Crisis management. Coordinating thousands of students in the shortest time possible while preventing information distortions is something you can’t do using printed posters…But in few clicks one could calm panicked students and staff and prevent disasters from happening by disseminating the right message in a timely manner on screens throughout the campus.

4. Generate revenue. With fund- raising becoming a more and more challenging matter colleges/universities can complement the traditional financing sources by selling advertising space on their screens to organizations and companies relevant to students;

5. Go green. By reducing printing a HE institution is providing a tangible support to environmental projects and leverage public goodwill.

They say that enhancing your students’ experience is an easier thing to say than do. Not quite so. With the help of digital signage an institution can not only inform but also entertain and engage an audience at a level almost impossible to reach before.

About Dynamax

We have spent over a decade developing enterprise solutions which power a wide range of digital signage networks – from Out-Of-Home, Retail, Government and Education . Our software, digitalsignage.NET, enables our clients to connect with relevant audiences by eliminating many of the complexities associated with launching and maintaining digital signage networks.

LCD Enclosure Global are proud to recommend Dynamax.

Digital signage is being used to showcase corporations, now several entrepreneurs are using this technology to generate a residual salary and they have queues of buyers.

At times firms are put off installing digital signage this could down to the business owner thinking they have to have lots of pc practical experience and rather than waste time building ads they would rather pay someone else to do that for them, this is where this collection of business people are generating a large demand.

They are looking for shopping malls that have a large foot fall, here they are certain that their added marketing and advertising activity will boost profits for local firms. They are rolling out large displays with a media player built in, these screens are then connected to a secure cellular network that the advertising company controls allowing for day parting (displaying ads early in the morning for places to eat offering breakfasts, etc). Then the advertising are sold to each small business in the shopping centre from US$150 per week to $500 per week based on how long the advertisement is and if they are using day parting as well as a regular ad.  The hard drives on these media players will hold in excess of 490 adverts, so imagine if you sold 200 ads at US$145 (you can do the math if you want) this results in a total weekly revenue inexcess of US$37,500. Now if you consider that at each location cost will be $980 including the screen, media player and network connection and 15 locations are stationed in the mall you can see from the first week how money-making this business is.

Month one.
Over a period of 1 month, the digital advertising company will have turned over US$150,000 based on the initial investment of US$20,000 for the components, plus the time for someone to develop the ads, there are many people who charge from $40 to $100 per ad so including this figure a total of $1100 per place, based on 20 sites within the mall equals US$22,000 netting a first months revenue of US$128,000.

Second month.
At this point the electronic hardware is paid for and now you will make some real money. Based on the above information you can work out that the turnover would be $150,000 and the only outgoings would be any new ad creation, but this would compensate you as you would have additional sales. So the profit for this month would likely be $149,900 taking out $100 for the internet connection.

Realization.
This could be a money-making business, looking at the above statistics, if you got 250 customers each paying $150 (the minimum) per week, over a 12 month period the company would be provide with a income of US$1,776,900 whilst working on this place you could target other destinations in your area and then after 2 years of trading (providing you maintained the above minimum figures) you could sell the digital marketing business for a cool US$7 million per place using this business model.

LCD Enclosure Global have worked with many integrators who have started their business off just like this, these installers understood the need to protect their digital signage hardware with a rugged LCD enclosure.

LCD Enclosures Global Limited – Supply Global Soccer Clubs

Not only are LCD enclosures being used for outdoor digital signage, they are also being used to protect the fragile hardware such as the TV and the media player from potential abuse.

Not only has LCD Enclosure Global Ltd supplied their range of protective TV housings to organisations in America, Australia and Europe they can now add Romania to their high profile customers, as these organisations understand that the hardware needs protecting from the weather and potential theft, these housings safeguard the internal hardware in a micro climate preventing the hardware overheating or freezing.

LCD enclosures for outdoor protection.

Graham Gallagher (Managing Director) puts their success down to a high quality product that is at an affordable price. He aims to launch an LCD and plasma enclosure designed for the home market in the very near future.

These protective LCD enclosures are used for advertising and even to give updates on competing football clubs, so that supporters can keep an eye on the rivals to see if they have been overtaken or have actually overtake another club. Then when things get tricky, they also provide the relevant protection from angry soccer fans. The protective housings are made from steel and powder coated to provide a robust and professional looking solution.

Even big ticket football clubs have to watch their investments carefully, this is why LCD enclosures are being considered to protect the investment.

LCD Enclosures Global Ltd supply the world with outdoor digital signage LCD enclosures as well as a range of digital posters for indoor advertising.