LCD Enclosure Global

Due to the evolving nature of new technology, we are seeing clearer, sharper images used in outdoor digital signage, discover why some integrators are using iMac’s.

Apple is known the world over for their unique brand of products, these are used by the leaders in their field such as web designers, fashion designers to create a rich dynamic image, so using this technology is now moving into the realms of digital advertising.

Why integrators like using iMacs?

One of the issues with using a small form factor PC or thin client to deliver content is that something has to give, not every thing can fit into the tiny box, however Apple have always delivered a beautifully looking product in a neat little package that does have everything you need plus more besides.

Installation issues to look out for.

When installing an iMac in an outdoor location, you must make sure that you use a suitable weatherproof LCD enclosure; otherwise the investment for the project is totally wasted.

Solution to outdoor digital signage challenges.

Like all computers, an Apple is no different and needs to be protected from extreme temperatures, including heat and cold and not forgetting water. So if you were to deploy a digital signage solution outdoors you would be ideally looking at an LCD enclosure, these will accommodate an LCD display along with the computer or iMac.

Once the hardware is installed into the LCD display enclosure, the thermostatic cooling system should be set to the areas temperature variants and the doors locked, this then provides a safe and secure environment for the hardware to delivery dynamic advertising in the most demanding of conditions.

Some regions have such extreme conditions the only option is to install an air conditioning unit into the enclosure, these are normally situated at the rear or side of the enclosure, providing a micro climate for the hardware.

LCD Enclosure Global – anything else is a compromise.

When ever someone plans an office block or corporate head office, the one thing they want to do from the very beginning is to make a good impression, this can run from the friendly receptionist and now digital advertising posters are being used.

In this digital age, a digital poster can be used as “an all day salesperson”, the content that is uploaded can include information on the company, its history and its product range then when anyone from a visiting sales representative to a potential customer is waiting in the reception area they can see what you are all about.

These LCD advertising screens vary is size and depending on your budget anything up to an 80” LCD screen is possible, these are an all in one solution and providing you have your content created on a computer and saved on to a memory card, the solution is ready to go as soon as you take delivery of the box, all you need to do is unpack the digital poster, insert the media card and plug the screen into a power outlet and then run through the onscreen menu, to set it up how you want.

Using even the most basic of digital posters you will have features such as scrolling text, displaying video, images in a slideshow presentation or PowerPoint presentation with audio.

To update the content all you need to do once you have created other content is save it to a flash drive and then go to the digital poster and insert the USB drive into the inbuilt media player and update the content.

With digital signage increasing in popularity most businesses are looking at investing in some kind of digital signage for the future and if one company knows it’s competitors are investing in digital signage they invest too as they don’t want their competitors to have an unfair advantage.

LCD Enclosure Global offer a range of indoor digital signage solutions as well as their range of outdoor LCD enclosure range.

Contact 888-460-3573 toll free.

LCD Enclosure Global – anything else is a compromise.

With LCD Enclosure Global having their manufacturing operation in the United Kingdom, some organisations consider the shipping to countries such as America and Australia too expensive without actually finding out how much they charge.

Some of their competitors charge from US$200 for domestic shipping within in the USA and one competitor charges $450 for shipping each enclosure to the US, this makes a project unprofitable for integrators, especially when the shipping represents almost one third of the cost of the enclosure.

This is why LCD Enclosure Global charge a nominal fee for the air freight of their enclosures having worked closely with the major shipping agents to get the best deals and has in the past charged as little as US$112 per enclosure, so if you want the highest quality product on the market for a cost effective price and don’t want to feel as though you have just been mugged for the shipping costs, contact LCD Enclosure Global.

Contact 888-460-3573

 LCD Enclosure Global – anything else is a compromise.

Drug stores will be the next sector to adapt digital signage for providing customer information and for selling additional products. Learn how this is done.

Why do drug stores want to invest in electronic signage?

There are two reasons for investing in digital signage, they are both of equal importance, number one is to provide customer information and the second is to create an add on sale opportunity.

Imagine you go to the doctors to seek advice regarding a holiday and you are checking what vaccinations you need, the doctor informs you of the required medication needed and you go to the drug store to purchase them so that you can go back and the doctor will then inject the vaccines.

As you can see this is a perfect opportunity for the drug store to sell you other medications for your future vacation, increasing their turnover and profit. The other main reason is also to provide customer information, so that when your medications are ready to collect you know immediately and are not hanging around, also the ads on the digital signage system offer time warping – makes the customers think their wait time was less than it actually was due to them being entertained.

How does it work?

The patient takes the prescription to the drug store and they electronically scan the document, the terminal then extrapolates the patients name and includes this in a ‘waiting queue’ that is displayed in a zone on the large LCD screens that are strategically placed around the store.

The patient can either take a seat in a waiting area and watch the screen or peruse the store in order to waste time until their order is ready. During the wait time, advertisements are displayed for in store products that would be relevant to the type of medications prescribed.

Then when the order is ready, the name is broadcast in the main zone of the screen replacing the advertisements and audio then broadcasts the patients name.

How do they do it?

Well simply put the extrapolated patients name is fed to a media player that hosts all the advertising content and the name is added to a database list, then as and when the name rises to the top of the list, the ad is paused and the patients name is then displayed on the 42” LCD commercial screens around the drug store. Once the patient has collected the medication their name is deleted from the wait list.

This is also a good opportunity for drug stores to sell Holiday gifts to patients who are less mobile or who don’t get into town to shop often, they can at once see a product and think I could buy that widget for a nephew; this saves them making a special journey at a later date.

LCD Enclosure Global offer digital signage solutions for both indoor and outdoor digital signage, from digital posters and digital menu boards through to outdoor LCD enclosures. Their range of LCD enclosure is used by digital signage integrators throughout the world.

Call 888 460 3573 toll free

LCD Enclosure Global – anything else is a compromise.