LCD Enclosure Global

Digital signage solutions including LCD enclosures

Archive for June, 2010

Mobile digital signage ranges from people wearing video vest to LED walls that are on the side of trucks or trailers, discover there uses and where they best fit.

Mobile Vests – These consist of a 17” digital poster that is battery powered and is wearable using a heavy gauge vest, this is used for basis content delivery at exhibitions and shopping malls.

This is probably the most cost effective but there are limitations for uploading new, fresh content, you have to get everyone together or you have to hunt each wearer out individually, taking extra time.

LED video walls are created using panels of LED’s, these panels are approximately (39 3/8” (1 metre} wide by 39 3/8” (1 metre} high and these are then mounted into a frame, this frame can be attached to uprights either on the side of a truck or trailer to mount the video wall and make it mobile, the best option is to mount it at the rear of the truck and high up, so if anyone runs in the back of the truck it will not be damaged.

These are ideal for Churches to display their services and events at Church; by taking the trailer to the local neighbourhood they are targeting the right people – the congregation.

A bank used a similar tactic and crawled through peak hour traffic, by driving slowly more people saw the campaign and reacted, the results were that the bank had a 12% increase in their campaign for this specific bank account than they had had on other campaigns just by using the mobile digital signage solution.

The unique thing with a video wall is that because it is modular, it can be as big as you like ensuring it will fit in with your budget. The 1 metre panels make this a very affordable solution to outdoor sunlight read able screens.

LCD Enclosure Global manufacturer a range of outdoor LCD TV enclosure that are used throughout the outdoor digital signage market for weather proof protection.

LCD Enclosure Global – anything else is a compromise.

Digital signage is a sword with two edges, it can be used to provide customer information as well as providing marketing media to potential buyers, learn how it is being used in transportation hubs.

There are two options for installing digital signage in a transportation hub such as a train station or bus terminus, they are:

  • An all in one digital menu board with a built in media player
  • A separate screen with a wired or wireless media player wired together

Each one offers a cost effective solution but there are some limitations, we will look at them below.

All-In-One digital menu board.

This is an LCD commercial screen with a media player built in, these are the most affordable solutions on the market and can be up and running in a matter of minutes, these are ideal for quick none permanent installations such as transport hubs as the transport company can provide information on the days departures and arrivals, these are updated using a flash drive within the media player to update the content for the following day.

Separate digital menu board system.

This is the most flexible solution allowing companies to update content at any time they wish across a network, for example if 100 screens where on site at a train station and there was a problem with a line, a message could be broadcast to the screens in the network information passengers of the problem and possible delays.

The additional costs associated with this type of solution are well justified as the control over the network is exceptional, even certain zones can be changed leaving others as they where.

With the introduction to day parting, these are perfect for replacing the old chalk boards outside the transport hub restaurants; here you can actually see the food you are buying.

LCD Enclosure Global provide a range of LCD TV enclosure as well as supplying digital menu boards and digital posters for indoor digital signage.

LCD Enclosure Global – anything else is a compromise.

Well we all know sex sells – right? Well the title got you to ready…No really adult bars are now using digital signage to promote their drink special deals.

Like all businesses, an adult bar wants to get every single penny out of its visitors, maximising their profit, now this is an industry that aimed mainly at men, now here is the kicker, during the world cup in South Africa one bar in the US was providing information on the final scores, so that fans could follow who was in and possibly out of the next leg of the world famous soccer tournament that comes round every four years.

How did they achieve this and why?

Well some die hard fans of soccer may cut their visit short at the bar, reducing the takings and the profit of the bar owner. His idea was to use a large digital menu board around 60” in size that was data cabled to a media player, this media player was also connected to the internet and fetched up to date RSS feeds from a soccer news site.

The content that the media player fed was the owners special drink deals, promoting new drinks and actively encouraging guests to spend more money. So yes digital signage is now being used in the adult industry now, will it ever slow down. How long will it be before these type of ads are displayed on roadside billboards?

In the restrooms of the bar, the owner installed smaller screens called a digital poster with images of their girls, so visitors to the restroom are reminded why they are their and what they are missing.

Could this be used outdoors? I doubt it as it would require a lot of talks with the relevant authorities to get the content acceptable, otherwise moms and families would and could be offended when they pass the outdoor digital signage advertising their services.

?LCD Enclosure Global are the leading manufacture of outdoor LCD TV enclosure, these are used throughout the world as well as their range of digital posters.

Anything else is a compromise – from an LCD enclosure to indoor digital video walls they have a solution.

Digital signage is massive and growing every day, but is it a get rich quick industry? Where else apart from the stock exchange (but based upon it’s past record) would you invest $2500 and get a return on your investment in 2 months?

Business owners and entrepreneurs have always invested and taken risks, however the technology market is one that has probably made more millionaires. Now with digital signage no matter if it is for indoor or outdoor use, if you deploy is right you will have almost instant profit.

For example, if you own a hotel and in the reception area placed a free standing LCD advertising display, displaying information on your business, then you could charge other local businesses to advertise, with costs starting from US$200 for a 30 second spot per month, imagine if you had 20 businesses eager to advertise on your hardware, every month you would turn over US$4,000 (20 x $200), the hardware would cost you any where from $2,500-$3,000 and you could even charge to create the content and then outsource it.

Based on this information for an initial investment of a maximum of $3,000 you will create an extra income stream and after the first month you will be in profit to a tune of $33,000 per year, and as a by product, you get free dynamic advertisement for your business.

Digital signage is not a get rich quick industry, as you can appreciate it has taken a great deal of investment and time to get to the point we are at now, however where will it take us from the interactive, gesture recognition signage solution that is just developing.

The same scenario can be achieved with a group of digital posters and can be located in elevators also called DEP (Digital Elevator Panels).

Like all business we have to invest for our future.

LCD Enclosure Global supply a range of digital posters and LCD advertising screens at very cost effective prices, as well as manufacturing a range of outdoor LCD TV enclosure.

Call 888-460-3573 toll free

LCD Enclosure Global – anything else is a compromise.

Indoor and outdoor digital signage is in almost every single location you can think of, now these dynamic advertising solutions are being rollout at golf clubs.

Indoor digital signage.
Inside the clubhouse you will see in the very near future digital signage, these will range from a wall mounted digital poster to free standing LCD advertising displays. These 2 unique solutions will provide the relevant information that is demanded by customers in this super fast world.

The wall mounted digital poster can be used for highlighting who has the best handicap in the club, they can also be used to advert local restaurants – who hasn’t done business on a golf course? And this is a perfect way to finish a hard day on the fairway.

The floor standing LCD advertising screens can be used to welcome guests to the clubhouse or the reception area, making guests feel that little bit more important and contributing to a professional image, especially when used for a business function.

These free standing LCD screens can also be used at other times, when the golf club is hired out for function, highlighting what and what not to do.

Outdoor digital signage.
Now this can take several forms from weatherproof sun light readable screens to commercial screens that are located in LCD TV enclosures. This range of LCD TV enclosure provide all the protection for the hardware from the weather, some units are even fitted with heaters so when the temperature drops the hardware inside is protected from frost damage. They also offer vandal protection for when the course is not used and when a novice slices the golf ball and it hits the display.

The golf course digital signage can be used to let golfers know how many people have passed before them and how many are behind them, as well as giving examples of the best and worst handicaps for each hole played, so that visiting golfers can see how they compared to regulars.

LCD Enclosure Global supply a range of digital posters and LCD advertising screens at very cost effective prices, as well as manufacturing a range of outdoor LCD TV enclosure.

Call 888-460-3573 toll free

LCD Enclosure Global – anything else is a compromise.

Digital signage is a huge emerging market that is set to rocket and is one of the industries that has not been affected by the recession.

Why is that you may ask? Well as you can appreciate every business no matter how large or small needs to advertise their products or services, however compared to old fashioned advertising such as printed posters and flyers, digital signage is instant – well almost.

lcd advertising display

Content can be created easily using easily accessed free software on-line, then all that the user has to do is to drag and drop the content on to a media card, then insert the card into the LCD advertising display, securing the media player compartment and then switching the large LCD screen on to access the on board menu, from here you can control every aspect of your digital advertising campaign.

The menu allows you to call up the content in the order you want, you can select the dwell time of each image, the transitions between each image, rotation of video and including MP3 audio.

You can even set the unit to power up at a set time, ideally when the store is about to open and power off when the store is closed, so once the media is in the player and you have set the menu up on screen you can walk away and the LCD advertising display will run the same content every day, until you change the content and this is easily achieved by using a flash drive. Once new content is produced, save it to the drive and go to each location and insert the USB drive into the connector on the media player and the content updates.

These LCD advertising displays come in a range of sizes from 46” up to 80”, these are one of the most cost effective and easiest ways to have a digital advertising solution.

LCD Enclosure Global supply a range of LCD advertising displays as well as manufacturing outdoor flat screen enclosures.

LCD Enclosure Global – anything else is a compromise.

Digital posters are often an overlooked piece of the digital signage puzzle that is widely available at a very affordable price.

Some units are fitted with motion detectors so they only display content when consumers are in the vicinity, saving power and reducing the impact on the environment.

You may have seen them mounted to shelving units in supermarkets or at the end of the aisles, offering the latest discounts and the best prices compared to other competitors.  Occasionally they provide demonstrations to show housewives and husbands how easy a piece of equipment is and how much your life will be bettered if you buy it.

Another neat option is to introduce the digital poster into a news paper stand, so that you can load particular content from the storage device and display it on the screens, below the screen is an area where people can pick up their selected paper, is this something of the future?

One thing a digital poster struggles with is if you have to upload fresh content on a regular basis, imagine the task at hand if you had around 50 posters and had to update them on a daily basis, the labour costs would be huge, this is where a digital menu board comes in – forget the name for now as this is what they where initially designed for.

Digital menu board.

A digital menu board is similar to a poster however it does not have an inbuilt media player as this limits the flexibility of the solution, when used in a digital signage network. Now a network of screens can be deployed around a soccer stadium and run from either a wired or wireless media player that is connected to the LCD, high definition screen, so if you want to update content on a daily basis, you can with minimal effort.

LCD Enclosure Global – offer a range of digital poster and digital menu boards, as well as their range of ourdoor LCD enclosure that protect outdoor digital signage.

LCD Enclosure Global – anything else is a compromise.

One of the worst things to happen to any digital signage hardware is for the screen to fail; this costs businesses a lot of money to rectify and lost revenue due to the down time, so what can be done to protect the LCD screen?

There are several options, the first is to protect the display from any potential risk of damage by vandals, then you have to consider the weather – this natural element can put an end to and outdoor digital signage project overnight.

Weatherproof TV or Flat Screen Enclosure?

Some companies only deploy outdoor weatherproof screens; these also have to sunlight readable, so the screen can be seen even in direct sunlight. The only problem with these screens is that they are very expensive to deploy and if anything happens to the display the entire unit has to be replaced adding extra cost to a project.

A more cost effective solution is the flat screen enclosure, this is a purpose manufactured solid steel LCD enclosure, that provides both vandal and weather proof protection for the hardware housed inside. The enclosure will accommodate an LCD or plasma screen along with a media player or small factor PC, perfect for either outdoor digital signage or factory information systems.

Cable access is through waterproof cable glands that protect to IP65 and NEMA 4X ensuring no water enters the enclosure during its operation.

These units are more flexible than a weather proof television, as they allow integrators to put digital signage in unusual places, areas where previously ruled out due to the potential vandal risk and the extreme weathers they would encounter.

These flat panel enclosures now allow a screen to be located in any location from the hotel car park, college campus to ferry terminals, proving digital signage will be every where – so get ready for the invasion.

LCD Enclosure Global are a leading manufacturer of LCD enclosure, these are supplied throughout the world at a very affordable price and very quickly, for more details contact them toll free on 888-460-3573.

LCD Enclosure Global – anything else is a compromise.

One of the key things to separate you from the competition is to have some kind of Unique Selling Point (USP), this can be anything from the uniform the staff wear to a free car wash with every vehicle service. But digital signage is moving this on now to getting customers interactive.

By using touch screen displays that encourage customers to get additional information and specifications for the item they are interest in gives businesses the opportunity to sell other items to them. This could be your unique selling point.

This will certainly get your customers talking and done correctly will increase your profits. Get it wrong and it will cost you a fortune.

52" gesture recognition

The total flexible solution allows single and multiple users to use the screen, just connect the screen to a computer and using the application software be creative! These can and will replace interactive whiteboards, as they are so dynamic and eliminate the use of trying to find a working marker for the whiteboard.

Use these in digital signage for an awesome customer experience, for example Apple are looking at a similar solution for outside their stores for when they are closed, so people can still access the store and place orders and even try Aps out.

Once you get customers interacting with your advertising, they are hooked, providing the product lives up to your claims they will be your loyal customers forever.

Now interactive touch screens are here to be used and will push static printed posters to the back of every ones mind.

The only issue you have is that they are not developed enough to be used outdoors, other than using them as a through the window touch screen.

LCD Enclosure Global offer everything from digital posters, gesture recognition signage through to outdoor LCD enclosures. The range of LCD enclosure provide protection for standard commercial screens used for digital signage.

LCD Enclosure Global – anything else is a compromise.

Call 888-460-3573 toll free

Indoor or outdoor digital signage – that has always been the question, now let us look at the most cost effective solutions on the market.

Touch Screen Digital Poster.
This is a digital poster that has a segmented touch panel in front of the screen, and this senses when a human hand touches the screen – allowing stores and businesses the facility to interact with their customers.

touch screen digital poster

This provides additional information on products or services that are offered, providing consumers with this additional information traditionally would have meant hunting out a sales assistant who actually knew about the product range. Now this is not the case, all the information can be updated to a digital poster either through the memory card, or UBS port on the internal built in media player, or through a WIFI connection on a wireless digital poster, eliminating any sales floor staff having to upload new promotions or offers. Leaving the sales floor staff to help customers with their purchasing decisions or customer service issues.

Touch screen LCD advertising screens are manufactured for indoor use as they do not have the protection needed for the weather outdoors. One company has manufactured a solution for standard non touch digital posters and this protects the display from being touched.

Outdoor LCD enclosure.
An LCD enclosure are manufactured from thick steel sheet, welded to provide a waterproof and vandal proof solution, this allows digital signage hardware to be placed outdoors in hostile or hazardous areas.

These units accommodate both the LCD screen and a media player for digital outdoor signage use or can also accommodate an LCD or plasma television and a cable or satellite box for home use.

Perfect for outside a shopping mall or in your own back yard, providing protection from the weather and vandals, these units provide protection to IP65 (European Water Ingress protection standard) and NEMA 4X (US water ingress protection standard.)

These two solutions are used for different uses: the digital poster is used for indoor digital signage and the LCD enclosure is used for outdoor digital signage use.

LCD Enclosure Global – anything esle is a compromise.

Call 888-460-3573 toll free for more details.