LCD Enclosures

Outdoor digital signage hardware needs protecting from the elements, such as snow, ice and extreme heat, anyone of these elements can bring a digital signage campaign to its knees.

Throughout the world, ski resorts are looking to market their services and to do this they are investing in digital signage, this is perfect for any indoor applications were a digital poster or digital menu board can be used. However things get a lot more complicated when you move outdoors where the temperature can drop to minus 30 degrees Fahrenheit.

So the options are either a sealed, weatherproof sun bright TV or a standard LCD display and an outdoor LCD enclosure.

The IP65 sealed TV works straight out of the box, however the costs can run in between 3 and 6 thousand dollars.

The ideal LCD enclosure is sealed to IP65 (European weatherproofing standard) and NEMA 4X (US weatherproofing standard) and features a thermostatically controlled heater and cooling system as standard for extreme external temperatures, offering a solution for a temperature range of -30 to 150 degrees Fahrenheit.

Then the viewing window has to have a special anti glare or reflective coating fitted, so the screens can be seen even in direct sunlight, any other solution is a problem waiting to happen.

The price for an LCD enclosure should be in the region of eleven hundred dollars depending on the size and specification. Once you add the cost of an LCD display, the solution becomes a lot more attractive than a dedicated outdoor display and a lot less noisy.

Noise issues with outdoor screens is due to the fact they have large refrigeration units on the rear of the TV set to keep them cool or warm and if the sound on the TV is low, people occasionally have difficulty in hearing the screen.

Make sure you take an impartial look at the solutions on offer and get the best solution you can afford.

We at LCD Enclosure Global have been manufacturing a range of outdoor LCD enclosure for such applications and we have supplied many Canadian and American ski resorts with protective outdoor TV cases, proving our solution works in temperatures as low as -30 and as high as 150 degrees Fahrenheit.

Call us on 888-460-3573 (US Toll free)

LCD Enclosure Global – anything else is a compromise.

Indoor digital signage is fast becoming the boom industry of 2010, with the rush for businesses to deploy some type of digital signage solution, no matter if it is for the reception or the centre of your Quick Serve Restaurant, solutions are out there.

standard digital poster

These are normally larger than standard digital posters and start at 32 inches and can go up to 72 inches, these are one of the most cost effective solutions for restaurants and cafes to display their electronic menus.

Previously there have been issues with users wanting to add Flash media to their menus and they had to go down the route of the separate media player due to the previous media player not being able to support Flash, now with the advancement in technology, there is a solution for your digital menu board at a very cost effective price.

Loading Content on to the menu board.
All you need to do is create the content in Flash then convert it to a video format (AVI) then load it onto the memory card and insert this into the built in media player. Switch the screen on and access the on screen menu to select the orientation of the presentations.

Then mount the menu board in either landscape or portrait, the best position that suits your application. Then when you want to update the content just copy it from your computer to a flash drive and plug it in the USB port on the menu board and the new content will then be displayed.

cheap digital menu boards

LCD Enclosure Global offer a vast range of digital posters and digital menu boards (some also offer interactive facilities) for indoor dynamic advertising, as well as an extensive range of LCD enclosure for outdoor digital signage applications.

Call them today on 888-460-3573 for the most cost effective solution.

LCD Enclosure Global – anything else is a compromise.

Digital signage integrators are always looking and reviewing different solutions so they can then offer something “different” to their clients. Some are now looking at rear protection solutions for indoor digital signage.

Using a projector on to a screen is not new, however this technology has quickly advanced and is now a real alternative to an indoor video wall, perfect for locations where the solution has to be torn down after a few days and moved to another site.

With one solution provider they have created a fantastic product that is very flexible, it offers great colour saturation and provides images that are of a high quality and clarity with the anti glare finish.

It is also compatible with LCD, DLP and LCOS and other types of projectors.

One main advantage against a convential video wall is the cost as this solution is around 30% of the deployment cost of a video wall, another advantage is that this solution can be made any length, to many 10’s of metres. They even offer 1 screen with multi touch facility and another solution that is 3D.

Advantages

High contract and vivid colour

Works well in bright areas

Presenters are not blinded by the projector

We at LCD Enclosure Global are sure we will be seeing this technology used for indoor digital signage in the very near future, it will work perfectly for exhibitions and shopping malls.

LCD Enclosure Global – anything else is a compromise.
Specialist in outdoor digital signage protection.

In a colour LCD screen, each pixel is made up of three liquid crystal cells. Light passing through these filtered cells creates the colours seen on the LCD.

Before we get into the various types of digital displays on the market, it would probably be advantageous to define exactly what is meant by the phrase “digital signage.”

Deciding how the digital signage content is formatted, can vary greatly. It may take the form of colourful slides that are flashed on the screen in 10-second intervals or it may be a list of text that is updated regularly, such as a roster of arriving or departing flights displayed in an airport atrium.

The content can consist of scrolling stock prices, a live CNN news report or even a dramatic, full-motion video. Whatever the substance, the purpose of digital signage is the same: It’s trying to communicate something to the observer. Digital signage is not just a flamboyant way for the consumer to ‘watch TV’. A digital signage system generally consists of a number of modules. The first component is the hardware, which is made up of the display (again, usually an LCD or plasma screen) and some sort of signage player device that stores the content and relays it to the display. Additionally, there’s the software — the set of instructions that rules the complete system.

The network — the final module — is elective, but highly effective and recommended, especially for large-scale signage deployments that cover a wide area that might include multiple cities, states or even continents. A network is a successful empowerment tool that enables users to remotely manage their digital displays without leaving the office. Signage content can be replaced, deleted or updated at the click of a button. When individual displays malfunction, alerts can be sent automatically to the network administrator, prompting the technician to conduct a remote diagnostic (and sometimes repair the display) from hundreds of miles away.

So, that’s the basis of Digital Signage in a nutshell.

If you are using a commerical display outdoors, consider one of our LCD enclosures, as these are more cost effective than having to replace the display.

LCD Enclosure Global – anything else is a compromise.

Digital signage is emerging swiftly as a viable and effective communications tool. With that in mind, companies taking the first step in signage installation will be much more successful on the playing field if they understand the basics of what digital media is and how it operates. So, for a crash course in digital signage, read on…

You can’t be a contender effectively if you don’t understand the rules of the game. That goes for sports, business and, not surprisingly, digital signage deployments. It’s no secret in today’s business landscape that digital signage is developing rapidly as one of the most effective and eye-catching communications mediums on the market. Spend time with any advertising professional and you’ll quickly feel the excitement generated around digital technology.

The eagerness is electric. Convinced by the vibrant colours and sharp resolution that a digital display provides, your CEO is ready to install dozens of displays under your company’s banner. However, before you sign on the dotted line and roll out the cash, you need to understand exactly what digital signage is and how it works.

What kind of digital display will best meet your needs: plasma or LCD? What are the pros and cons of the alternatives? How will digital technology change in the next five, 10 years or decades to come? What about understanding the terminology — what is the language of digital technology? Far too many signage consumers launch a huge project without having a firm grasp on the basics.

More often than not, these misguided attempts wind up costing the employer plenty in terms of sunk cost. This is unfortunate, particularly when the errors could have been avoided had the installer only taken the time to learn some basic facts about the business. That’s what this guide informs you about. By the time you’ve read through, you’ll understand enough to know where digital signage has been and where it’s going. You’ll also know how to make smart buying decisions when it comes to your display. Think of it as unravelling the Digital Signage mystery.

LCD Enclosure Global manufacturer a wide range of outdoor LCD enclosure that are used by outdoor digital signage installers throughout the world. Their range of products vary from a standalone digital poster to an LCD enclosures with prices from $399 for the digital posters.

LCD Enclosure Global – anything else is a compromise.

Digital menu boards are helping small to medium quick serve restaurants to succeed with their dilemma of providing this information whilst increasing sales and reducing advertising costs, as these can help restaurant owners overcome the labelling of their products to include the nutritional values for customers to see before they order.

What is the main key to any restaurant owner?
It is the ability of having a menu that appeals to consumers, due to it’s importance this is the first task any new restaurants completes first with an eye catching menu this will the customer feeling cold and they for sure go back to the favoured eateries. The menu can be responsible for your restaurant being packed or just a few customers per day.

Creating a menu that works successfully can be split into several sections; creation of the menu, product cost, product selling price and the menu layout, each one contribute to a winning formula.

There are 5 fatal mistakes restaurant owners make with their menus, avoid these and your restaurant will be packed with loyal customers.

1. Target the menu to your customers, what product sells most? What food product do other restaurants sell out of first? Do some research by asking people in the trade and if this is your first menu this will pay off.
2. Monitor your daily sales, this will keep you closely informed with what your customers want, you can see what sells best and what the worst selling item is, then you can market the best selling to maximise results.
3. Carry out surveys with people you would target when they are not in your restaurant, find out what they like and where they eat and you can use this data to target them in the future.
4. Streamline your menu – use day parting by offering breakfast meal deals, then lunch and dinner deals, otherwise customers will be overwhelmed with the menu and when staff ask for their order they will just pick anything that is “safe” and it may not be something they necessarily want.
5. Menu layout – this will dictate what items your customers will buy, the most important and highly profitable items should be placed at the top so they the most exposure. Again using day parting can achieve this, so that your customers give the “specials” the utmost attention.

LCD Enclosure Global offer a range of digital poster for restaurants and hotels to display their current promotions, perfect for indoor digital signage.

These go hand in hand with their portfolio of LCD enclosures for the outdoor digital signage industry.

LCD Enclosure Global – anything else is a compromise.

With solutions for $400 call 888-460-3573 now!

Outdoor digital signage will never be the same again with the introduction of through glass touch screen, this technology is now been proven and is ready to roll – could this be the next big thing?

Well when it comes to be innovative, the company who can offer the most innovative solution is normally the company who gets the order, so the digital signage is no different.

Well let us look at the drawbacks and the advantages, firstly the drawbacks.

• In the early days this technology will be expensive (although cost effective) compared to other alternatives, as like all newly developed technology as soon as it ages the price starts to drop, remember the price of the LCD televisions when they first came out? There were over $2,000, now you can pick one up for around $600 in a matter of 2 years.

• There will only be a select few companies who will offer this solution, so it may mean you working with companies that are not in your actual country.

• The deployment time will be measured in weeks rather than days or even hours.

Advantages.

These for sure will be measured in results, as the touch screen will be able to see exactly where people have looked and if it is integrated with a webcam you can actually validate the demographics, to see exactly who and when people use it.

• Through glass touch screen will grow pretty quickly, but its main appeal will be with high profile businesses.

• Expect to see this technology turning up where large numbers of people are present.

• Businesses who use this will certainly have a higher perceived value tot heir customers than any of their competitors who do not offer this technology.

But this is not the end of the story, outdoor digital signage will always be popular and as time goes by new technologies will be used.

There is one area where this will never take over and that is where the area is hostile, open to potential vandalism; this is where an LCD Enclosure comes in, providing protection from the weather and vandalism.

LCD Enclosure Global have many years experience manufacturing solutions that are off the shelf as well as custom solutions, this is why their outdoor digital signage enclosures are used throughout the world by the top tier of digital signage integrators. Their LCD Enclosure offers both vandal and weatherproof protection to NEMA 4X and IP65.

LCD Enclosure Global – anything else is a compromise.

Contact for more details on our digital signage solutions on 888-460-3573 (toll free).

Digital signage is now moving outdoors pretty quickly, it seems as though indoor digital signage has been deployed in shopping malls to dentists and now ad agencies are looking to target people outdoors.

So we will look at the different types of outdoor digital signage solutions, as they are all relevant to their own sector of delivering dynamic content to consumers.

Personal Mobile Digital Signage.

This is the most basic solution and it involves someone wearing a battery powered LCD screen with a media player built in.

Advantages are:

• It is ideal for exhibitions and conferences
• Quick to deploy
• Easy to update content
• Relatively cheap to buy

Digital Signage Vans.

These are vehicles mainly vans that have LCD screens built into the side of the vehicle, these are used to promote local events, for example they can promote a local businesses expansion and will drive round the area at rush hour so everyone will have time to see the promotion and take it in. Sometimes they park up in high traffic areas, such as at main road junctions so stationary motors can take note of the ads.

Advantages are:

• Perfect for local promotion
• Pay for the time you hire the vehicle

Disadvantages:

• Can cost more than standard outdoor digital signage with no outright ownership

Entrepreneurs are always looking to separate themselves from their competition this is why they are normally at the sharp end of their business.

An affordable solution?

However there are ways to create a mobile solution for a more affordable price, but it is a mix of technologies. For example a coach or bus company who offers tourist trips could use a similar technology to a video wall to create an outdoor LCD screen 3 metres (10’) long x half a metre (2’) high, the solution would be there’s and they could also create a revenue stream from advertising third party businesses in the area they are in.

LCD Enclosure Global have many years experience manufacturing solutions that are off the shelf as well as custom solutions, this is why their outdoor digital signage enclosures are used throughout the world by the top tier of digital signage integrators. Their LCD Enclosure offers both vandal and weatherproof protection to NEMA 4X and IP65.

LCD Enclosure Global – anything else is a compromise.

“Manufactured in the uK – Supported in USA & Australia”

Contact them on 888-460-3573 (toll free)

LCD Enclosure Global have a world renowned reputation for high quality LCD monitor enclosures, however recently they have been tendering on several digital signage solutions for indoor applications in locations such as Morocco, Malta, Canada, Auckland (Australia) and Hilton Head (USA).

“High end hotels seem to have bought into the concept of digital signage for promoting local businesses and charging local business owners to advertising in their hotel, as well as making the signage engage for efficient check in and check out procedures”, says Graham Gallagher owner of LCD Enclosure Global.

The demand started in January when one hotel chain in Morocco required a 40” display to be positioned in the each bedroom, on the rear of the door, so guests see the ads as they are in the room and on leaving. This hotel took a single unit then after they evaluated the solution they placed an order for a further 32 units.

Now this is putting entrepreneur hoteliers in the driving seat to make their hotels the best in the industry whilst at the same time creating an additional income stream, from the revenue generated from the local businesses.

In LCD Enclosures Global arsenal of products are the following digital signage displays, these are an “all in one solution”, the sizes range from 22” to 80” and each unit can be positioned in either portrait or landscape position.

This simple solution allows anyone with a limited IT resource to deploy digital signage quickly and with the minimum of costs.

The benefits are:

• Takes 20 minutes to deploy per screen
• Can be updated easily via the USB port
• Content is loaded onto memory card that is securely locked into the media player
• Onboard media player

With prices starting as little as $300, this is why people are now turning to digital signage screens such as these.

This range of products goes well with their LCD enclosures, as now they can provide almost all the solutions no matter what the digital signage application.

For more information on this range of indoor signage contact LCD Enclosure Global on:

European office – +44 844 3578687

US office – 888-460-3573 (toll free)

LCD Enclosure Global – anything else is a compromise.

Digital signage is changing the way businesses communicate. However, determining if digital signage meets your requirements can be difficult. Understanding the fundamentals of digital signage can help a user make the most of a digital signage network. Let us consider:
• Who benefits from interactive displays
• The exceptional features of digital signage networks
• The challenges of electronic solutions
• Measurement and assessment
• Dealing with media purchasers
Electronic digital signage is changing the way businesses communicate. If you haven’t thought about using this medium to enhance your advertising, you may already be behind. Learn from experts how to profit from digital signage’s unique features.

Providing a concise definition of digital signage proves to be a challenge, but, seeing is believing. Linguistics can be argued and hairs can be split about what, exactly, constitutes digital signage; however on the whole, it can be expressed in simple terms that are intuitively understandable:

Digital signage is any form of business communication where a dynamic messaging tool is used to take the place of, or supplement, other forms of messaging.

Until recently, this simply wasn’t practical or cost effective. Screens were too expensive, too big and deteriorated all too quickly. The ROI was less than anticipated.

Then the LCD/plasma revolution changed, and is still evolving, all of that.

Screens now are so affordable they can challenge the printing costs of static posters over the course of time; they are slim and can hang on a wall; and they can communicate with computer software and networks to fetch new content, eliminating the “sneakernet” days of employees trotting back and forth, from screen to screen, with armloads of VCR tapes.

Some of the ways digital signage is embraced today:

• In the retail sector, communicating with consumers about in-store specials, directing customers to other parts of the store, managing traffic and hotspots and conveying brand messages
• In banks, displaying interest rates and product facts, as well as lifestyle messages and branding
• In transportation, airports and bus stations, keeping travellers updated on arrival and departure times while providing an advertising vehicle for shops and restaurants
• In casinos and entertainment locations, creating a customer awareness that is consistent with the ambiance and atmosphere of excitement
• In medical offices and waiting rooms, providing entertainment to bored patients while giving an advertising vehicle to pharmaceutical companies and other providers
• In schools and on educational campuses, facilitating a level of communication between parties that would have been unthinkable just a few years ago.

And so the list continues. Virtually any place that has printed displays — bus shelters and payphone booths, shopping malls, the tops of gas pumps — has the potential to increase its worth with an upgrade to digital, dynamic messaging.

LCD Enclosure Global – anything else is a compromise.

For the most cost effective solution in digital signage contact us today on 888-460-3573 (toll free).